Colorado Nonprofit Association

Training: What is Website Optimization? Why Does My Organization Need it?

COURSE DESCRIPTION:

Managing a website is packed with so many acronyms that it’s easy to give up and just have an intern do it. Instead of throwing the baby out with the proverbial alphabet soup, learn how to make your website work for you – not the other way around. In this 1-hour training, we’ll define SEO (Search Engine Optimization), CRO (Conversion Rate Optimization) and talk about how they work together to improve ROI (Return on Investment). This webinar is perfect for members of Marketing & Communications, Development, Operations, and Leadership teams, or anyone who manages a nonprofit website. 

Recorded 8/17/22

PRESENTED BY:

Ashley Kochans, Founder of Cochans Consulting