Colorado Nonprofit Association

Training: How to Reach & Engage Donors on Social Media

COURSE DESCRIPTION:

Discover best practices, tips, and tricks for utilizing social media as a powerful fundraising tool! In this webinar, we’ll show you how to optimize your nonprofit’s online presence and share easy-to- implement strategies for attracting and converting donors on social media, both through organic posting and paid advertising. With over 4 billion users across platforms, now is your chance to expand your reach and amplify your voice, and fundraise for your mission.

Recorded 9/7/23.

PRESENTED BY:

Christine Vottima, VP of Strategy and Marketing at Strat Labs

Christine Vottima has worked with a large variety of organizations, ranging from nonprofits and start-ups to Fortune 500 corporations. She began her career in the B2B technology and cybersecurity industries and has since supported organizations within industries such as health, wellness, fashion, and more. Combining her education in Marketing and Psychology with her career experience, her true passion lies in marketing strategy by finding unique routes to market and new ways to reach target audiences.

Lexie Robles, Director of Marketing at Strat Labs

Lexie Robles has worked exclusively within fast-paced startup agencies, making her keen on strategic development, client experience, and team processes. She has developed and successfully launched digital marketing and communications strategies for various industries, such as hospitality, rehabilitation, mental health, senior housing, wellness, and more. Being Floridian and Puerto Rican, Lexie is passionate about approaching marketing with an inclusive lens and crafting stories that powerfully connect with each unique audience segment.