Colorado Nonprofit Association

Marketing & Communications Specialist

Marketing & Communications Specialist

Organization: The Arc- Jefferson, Clear Creek & Gilpin Counties

Organization Type: 501(c) (3)

Department/Group: Development & Engagement

Location: Based at The Arc’s office; all positions at The Arc are up to 80% remote.

Position Type: Full time, non-exempt position. Some nights and weekends are required. 

Reporting: Reports to Senior Director of Development and Engagement who serves as Leader/Manager/Coach (LMC)

Accountability: Accountable to people served by The Arc and our entire staff team

Job Description

This position will use their knowledge, skills and experience in marketing and communications to make a difference to our community and help elevate and support our momentum and future growth.

Working collaboratively with all staff team members, the Marketing & Communications Specialist will:

• Apply their creativity and expertise to amplify The Arc’s presence, mission and messaging through online, print and video story presentation formats.

• Develop content that informs and helps educate our audiences about relevant issues and drives participation in and support for The Arc’s programs. 

• Ensure The Arc’s communications are relatable and accessible to all audiences and embody the organization’s Core Values and Guiding Principles.

Areas of Responsibility:

• Identify topics and develop content for engaging email communications including: 

o A weekly e-newsletter with informational articles on topics important to our community, articles that share the impact of our work and programs, and promotion/coverage of events. 

o Emails conveying news items relevant to our community and promoting events.

o Utilize Constant Contact and/or other tools to communicate with The Arc’s members and supporters.

o Other email communications as required.

• Develop moving, descriptive stories about people in our community that will be shared as articles, orally as speeches at events and meetings, and through video (in collaboration with the Visual Media Specialist). 

• Support the filming and content creation for video projects and draft scripts for meetings and events as requested.

• Work in close partnership with the Visual Media Specialist to ensure that all projects have language and image synergy and align with strategic goals, branding guidelines and best practices.

• Brainstorm and collaborate with other staff to develop concepts and copy for focused campaigns, including an annual campaign for Developmental Disabilities Awareness Month (March), various social media, fundraising and engagement campaigns, as well as campaigns with other objectives, as requested.

• Write and revise website copy to ensure information is compelling, accessible, and up to date. Write and revise other copy in collaboration with subject matter experts for events, brochures, the annual report, presentations, campaigns and other projects as requested.

• Proofread and edit all communications. Ensure language is accessible for an audience with varying intellectual abilities. Ensure all content aligns with and advances our organization’s strategic goals.

• Draft compelling press releases and coordinate press coverage for events, as necessary. Help identify new channels for marketing.

Other Duties:

• Actively work to change the greater community’s perceptions of people with IDD and eliminate stereotypes.

• Demonstrate effective communication and share information on relevant issues with other Arc staff.

• Actively participate in The Arc’s Operational and Strategic Planning processes as well as budgeting

• Miscellaneous other duties as assigned.

Qualifications, Knowledge & Skills

Qualifications

• Bachelor’s Degree, AA Degree from a Community College, or 1-3 years’ experience in marketing, communications, or related field; marketing or non-profit experience preferred, but not required.

• Flexibility and responsiveness to rapidly changing communications methods and requirements

• Passion for our mission and a commitment to inclusivity and human rights.

• Reliable and flexible transportation is required.

• Commitment to supporting a culture of openness, respect and continuous improvement as defined by our chapter.

• Commitment to the mission, vision values and work of The Arc.

Knowledge

• Proficiency in Microsoft Office/Microsoft 365 and willingness to learn various databases as required.

• Knowledge of a wide range of communications tactics including email marketing and engagement, content creation, media relations etc.

• Familiarity with Constant Contact, plain language writing and writing for websites and/or social media preferred, but not required. 

Skills

• Storytelling abilities with a flair for creativity and originality.

• Exceptional writing skills with a keen eye for detail and grammar.

• Ability to gather and synthesize information in collaboration with the entire staff team.

• Ability to solve problems and find answers, working collaboratively with the staff team.

• Multi-tasking is critical; must be able to tend to multiple responsibilities and tasks and stay organized. Ability to develop project timelines.

• Strong people skills and comfort with interacting with people of all abilities

• Ability to consistently apply organizational messaging in communications.

• Ability to listen with empathy and compassion.

• Ability to work independently with minimal supervision.

• Sincere commitment to work collaboratively with all constituent groups, including staff, board members, volunteers, donors, program participants and other supporters.

Background

Founded in 1961, The Arc- Jefferson, Clear Creek & Gilpin Counties is one of more than 650 chapters of The Arc across the United States. We are a part of the largest national organization of and for people with intellectual and developmental disabilities (IDD) and their families, promoting and protecting their human rights and actively supporting their full inclusion and participation in the community throughout their lifetimes. We foster respect and access, giving people with IDD the power to achieve their dreams. 

For more information about The Arc- Jefferson, Clear Creek & Gilpin Counties, please visit www.arcjc.org 

The Arc is an equal opportunity employer that values workplace diversity. The Arc strives to create an inclusive workplace that embraces diverse backgrounds, life experiences and perspectives. The Arc prohibits discrimination of employees or applicants on the basis of race, creed, color, age, sex, national origin, disability, marital status, sexual orientation, gender identity, religious or political affiliation, or any other classification considered discriminatory under applicable law.