Colorado Nonprofit Association
Director of Communications & Engagement
Position Title: Director of Communications & Engagement
Position Summary: The Director of Communications & Engagement will support overall communications, marketing, and community activities to support CCS’ mission.
Salary Range: $70,000 – $85,000
Reports To: Executive Director
About CCS: Cat Care Society is a limited-admission non-profit cat shelter located in Lakewood, Colo., that was founded in 1981. Throughout our 40-plus year history, we’ve worked to provide adoption services and life-saving medical treatment to cats in need in Colorado while providing community engagement to people who love cats. Our unique and free-roaming approach views all cats as worthy; none are too old or ill to be valued, loved and treated with dignity.
Role Responsibilities:
- Develop and implement a comprehensive and strategic marketing and communications plan.
- Lead a marketing and events team, enhancing performance and promoting a culture that motivates staff and encourages collaboration.
- Responsible for creating a content strategy, editorial calendars, branding, messaging, targeted outreach, print assets, website, digital content, social media, video, public relations, TV and radio.
- Act as chief writer, editor, and project manager for newsletters, direct mail appeals, email marketing, annual reports, event collateral, outreach materials, stakeholder stories, and website and blog content.
- Oversee and enhance the organization’s digital presence, ensuring alignment with strategic goals through website optimization, SEO strategies, and content development.
- Lead the effective utilization of Google Ad Grants to drive brand awareness, increase engagement, and support organizational initiatives.
- Manage and respond to public feedback by actively monitoring reviews and inquiries across key platforms, ensuring timely and professional communication.
- Collaborate with cross-functional teams to ensure consistent messaging and engagement across all digital channels.
- Serve as the primary spokesperson and media contact, managing media relationships, sending press releases, and handling crisis communications as needed to protect and enhance the organization’s reputation.
- Develop and maintain the departmental budget, policies, procedures, and guidelines to ensure streamlined operations and alignment with organizational goals.
- Establish metrics to evaluate the effectiveness of marketing and communications efforts, using data and insights to inform and refine future initiatives for optimal impact.
- Collaborate with the Director of Philanthropy to create and execute marketing and communications assets for fundraising campaigns, integrating digital marketing strategies to maximize revenue generation opportunities.
- Other duties as assigned.
Qualifications:
- Passion for Cat Care Society’s vision, mission, and values
- Ability to think strategically and operate from a “big-picture” perspective
- Outstanding skills in writing, editing, and producing engaging content
- Outstanding written and verbal communications skills
- Demonstrated ability to evaluate and draw conclusions from data
- Excellent project and time management skills
- High degree of personal motivation, self-direction, and detail-orientation
- Creative thinker with ability to proactively develop new and innovative ideas
- Ability to work in Google SuiteMS Office, WordPress, Mailchimp, Canva, Facebook, Instagram, YouTube, Twitter, Google Analytics, and basic HTML/CSS knowledge
Education & Experience:
- Bachelor’s degree in marketing, communications or equivalent years of experience
- 5+ years supervisory experience preferred
- Experience working in a Non-Profit, strongly preferred
- Experience in animal welfare, preferred
Working Conditions
- Exposure to animals.
- Potential exposure to zoonotic diseases, animal bites and scratches.
- May require long periods of standing
Schedule:
40-hour work week
Must be available to work occasional weekends and evenings
Notes:
We value diverse experiences, perspectives and abilities, and therefore we highly encourage individuals of all backgrounds to apply